Globally, there is that amazing nation that has conquered the world through anime. In comics and on screen, this nation is embodied with a number of traits such as hot-blooded, middle-aged, brave, fighting, and dreaming. Over time, the hits “Doraemon”, “Naruto”, “King of Thieves”, “Dragon Ball” and “Ultraman” have become an indelible memory in the minds of the post-90s. To this day, the hidden fighting spirit in anime still inspires anime fans.
So far, 60% of the world’s anime works come from Japan. In Japan’s economy, the total market size of the anime industry has reached more than 2 trillion yen, accounting for more than ten percentage points of Japan’s GDP, and has become Japan’s third largest industry . However, being affected by Japan’s domestic conditions, the new corona epidemic, and the shortage of talent will make Japanese animation companies worse. According to statistics, the proportion of Japanese animation production companies that lost money was 39.8%, 0.9 percentage points higher than the previous year, and the loss rate set a new record.
In the post-epidemic era, the secondary world needs to “grow wild”
With the progress of technology, the Japanese anime market has also launched a new exploration, with the support of AR/VR and 3D technology, anime products such as “Hatsune Miku” have renewed the world’s perception of anime. In 2021, the emergence of the NFT blockchain non-homogeneous pass provides a new opportunity for the development of the global cultural industry. Thus, ANIMETA, the NFT trading platform focusing on the anime market, was born. ANIMETA is committed to breaking the inherent confinement of the anime industry, providing a fair and unbiased creation trading platform for each creator under the influence of blockchain technology, and driving the development of the secondary market into “wild growth”.
ANIMETA: creation of an NFT trading platform with a sense of belonging
In “2022 Decoding Generation Z”, it is written that they “seek independence and individual expression, but have a unified cultural consensus; they are exquisite and frugal, but splurge in their ideal hobbies; they are a generation that is easily seeded, but at the same time creates and leads trends… it is called ‘the most divided generation in history’.
For today’s Japanese anime creators and secondary fans, a platform for an immersive anime creation and sharing experience is of great importance. As a generation that grew up with the Internet, the creators of the subculture circle have a unique sense of loneliness in this era. Only on a specific membership platform can they be more immersed in it, feel the hectic atmosphere unique to the second generation, seek empathy and identity from their fellow fans, gain a sense of existence, belonging and identity, and achieve emotional communion.
Metaverse, synonymous with immersion in the Web 3.0 era, ANIMETA takes NFT as the entry point to build an animation metaverse, linking the upstream and downstream of the traditional animation industry, thus creating a platform for outstanding animation creators. with chain jobs. open trading and derivatives-related markets as the core. By breaking the boundaries of space through virtual and real integration interactive experience, the connection between creators and ANIMETA can be quickly established.
ANIMETA — Advantages of the platform
Create an open marketplace for anime NFTs
ANIMETA NFT trading platform is committed to building the ecology of anime NFT. Build an NFT trading platform for anime IPs with blockchain technology. It provides creators with anime information traceability, copyright protection, and accurate marketing to create a fast and efficient collection of added development benefits.
In ANIMETA’s ecology, everyone can participate in creation and everyone can invest in works. Creators can set prices and business methods for their works through ANIMETA to earn fair profits.
Added NFT platform for all scenes
ANIMETA positions itself as an open and aggregated platform for the creation, circulation, storage and trading of anime NFT assets. It contains the circulation of NFT works such as images, videos, and audio related to various IPs or well-known anime stars. Aggregating IP and various derivatives of the anime industry for the production of NFTs, and safeguarding the value of IP through a unique scarcity contract and value preservation mechanism.
ANIMETA — the future of the secondary world
On the way to metaverse development, the secondary world has inherent advantages in terms of character building or background worldview. In the future, ANIMETA, with the advantage of its own platform for anime creators, will continue to sign popular anime IPs and open up a unique path of creating metaverses. Through the virtualization of anime IP characters and game background entertainment, ANIMETA will connect anime fans and creators around the world and promote the innovative evolution of the digital pan-cultural industry.